How we establish and safeguard your brand in the EU – trademarks and designs

RASMIP Rights, Strategic ConsultingLeave a Comment

Woman on chessboard with trademark-symbol
...in close coordination from the early stages of your product and strategic development ...to achieve the highest degree of distinctiveness and the widest possible scope of protection – either national or EU-wide ...as a figurative mark for packaging design and as a word mark for identifiers or slogans means maximum safety with a minimum invest: Trade mark search and clearance ... Read More

How to deal with unfair reviews

RASMStrategic ConsultingLeave a Comment

bad review (one star)
Reputation management is more important than image advertising. Vague image ads are barely noticed or taken seriously in the flood of advertising and information on social media. In contrast, before making a purchase, potential customers regularly search specifically for reviews of products and services and primarily check companies for negative feedback. Dubious service providers offer to post both fake positive ... Read More

Safety for your business and products and how to avoid disclosure and plagiarism

RASMStrategic ConsultingLeave a Comment

Design of fruit press
After new regulations on data safety for customers governments in Europe made an approach to improve data safety for enterprises. Presently there is almost no general regulation against plagiarism and a disclosure of know-how and trade secrets. In 2018 companies faced some new legal challenges in Europe, like new standards concerning data safety. Some consultants made a big threat out ... Read More